• Investing
  • Stock
Round Table Thoughts
  • Economy
  • Editor’s Pick
Home Editor's Pick LVMH and Formula One announce 10-year partnership
Editor's Pick

LVMH and Formula One announce 10-year partnership

by October 3, 2024
by October 3, 2024 0 comment
Share
0
FacebookTwitterPinterestWhatsapp

Liberty Media-owned Formula One and luxury giant LVMH are entering into a 10-year partnership, according to a joint press release from the companies Wednesday afternoon. 

The partnership will officially launch at the start of next F1 season and will include “hospitality, bespoke activations, limited editions and outstanding content.”

The official arrangement will not be the first time that LVMH and F1 have worked together. F1 worked with one of LVMH’s brands during last year’s Las Vegas Grand Prix and the team-up was a success, according to Liberty Media president and CEO Greg Maffei. 

“The opportunity to scale our commercial arrangements is emblematic of the vision we have for Formula 1 as the business continues to grow its platform,” Maffei said in the release. “We look forward to working with Bernard and Frédéric Arnault in the years to come.”

LVMH owns brands such as Louis Vuitton, Moet Hennessy and TAG Heuer, which will be included in the partnership.

“Both in our workshops and on circuits around the world, it is this incessant search to break boundaries that inspires our vision, and this is the meaning that we want to bring to this great and unique partnership between Formula 1 and our Group,” LVMH Group chairman and CEO Bernard Arnault said in the release.

More details of the partnership are set to come in 2025 and there were no financial details included in the release. 

Liberty Media purchased F1 in 2017 and has turbocharged the league’s growth in recent years.

Netflix released a behind-the-scenes series “Formula 1: Drive to Survive” in 2019 that helped push F1 from a niche sport to a more mainstream audience as viewers became fans after getting to see the personalities of individual drivers. The sport has also gotten a tailwind from social media and content creators, giving people more ways to become fans.

The next Grand Prix is Oct. 20 in Austin, Texas.

This post appeared first on NBC NEWS
You Might Also Like
  • American liquor exports hit record high in 2024, driven by tariffs
  • Disney sues Florida Gov. Ron DeSantis over control of self-governing district
  • Bloomberg plans to integrate GPT-style AI into its terminal
  • Homebuyers and sellers face an uncertain wait for billion-dollar verdict to hit their wallets
Share
0
FacebookTwitterPinterestWhatsapp

previous post
OpenAI closes funding at $157 billion valuation as Microsoft, Nvidia, SoftBank join round
next post
Will Technology Drive S&P Higher in October?

You may also like

Nissan issues ‘do not drive’ warning for 84,000 older-model vehicles...

May 31, 2024

Buttigieg says the U.S. should heed ‘warning signs’ to avoid...

March 17, 2023

Everynet Collaborates with Semtech and ChirpStack on Early Access to...

March 16, 2023

Walmart managers can now earn $400,000 a year, no college...

February 1, 2024

Tesla to recall 125,227 vehicles over faulty seat belt warning...

June 1, 2024

JPMorgan creates new role overseeing junior bankers as Wall Street...

September 19, 2024

Millions of college students in limbo after aid application information...

February 1, 2024

In wake of L.A. wildfires, a diverse small business community...

March 3, 2025

The ‘absolute worst’ of times for car buying are over

May 26, 2024

Amazon spends $2.75 billion on AI startup Anthropic in its...

March 28, 2024

    Stay updated with the latest news, exclusive offers, and special promotions. Sign up now and be the first to know! As a member, you'll receive curated content, insider tips, and invitations to exclusive events. Don't miss out on being part of something special.


    By opting in you agree to receive emails from us and our affiliates. Your information is secure and your privacy is protected.

    Recent Posts

    • Krispy Kreme stock plunges after doughnut chain pauses McDonald’s rollout, pulls outlook

      May 8, 2025
    • Don’t Buy Robinhood Stock… Until You See This Chart Setup

      May 8, 2025
    • UnitedHealthcare sued by shareholders over reaction to CEO’s killing

      May 8, 2025
    • The Unpredictable Stock Market: How to Make Sense of It

      May 8, 2025
    • AMD CEO calls China a ‘large opportunity’ and warns against strict U.S. chip controls

      May 7, 2025

    Popular Posts

    • 1

      Trump-era China sanctions ended by Biden may be...

      June 27, 2024 2,630 views
    • 2

      Walz’s honeymoon with China gets fresh scrutiny as...

      August 9, 2024 2,339 views
    • 3

      Biden appointee played key role in recruiting Chinese...

      June 25, 2024 2,320 views
    • 4

      Shein’s global ambitions leaves some cybersecurity experts fearful...

      July 10, 2024 2,302 views
    • 5

      Harris VP pick spent years promoting research facility...

      August 29, 2024 2,186 views

    Categories

    • Economy (7,009)
    • Editor's Pick (2,066)
    • Investing (538)
    • Stock (2,530)

    Popular Posts

    • 1

      Trump-era China sanctions ended by Biden may be revived under new House GOP bill

      June 27, 2024
    • 2

      Walz’s honeymoon with China gets fresh scrutiny as Harris camp blasts ‘lying’ critics

      August 9, 2024
    • 3

      Biden appointee played key role in recruiting Chinese businesses to Delaware: ‘Longtime friends’

      June 25, 2024
    • 4

      Shein’s global ambitions leaves some cybersecurity experts fearful of Chinese spy threats

      July 10, 2024
    • 5

      Harris VP pick spent years promoting research facility that collaborated with ‘Chinese military company’

      August 29, 2024

    Latest News

    • Krispy Kreme stock plunges after doughnut chain pauses McDonald’s rollout,...

      May 8, 2025
    • Don’t Buy Robinhood Stock… Until You See This Chart Setup

      May 8, 2025
    • UnitedHealthcare sued by shareholders over reaction to CEO’s killing

      May 8, 2025

    Categories

    • Economy (7,009)
    • Editor's Pick (2,066)
    • Investing (538)
    • Stock (2,530)

    Disclaimer: RoundTableThoughts.com, its managers, its employees, and assigns (collectively “The Company”) do not make any guarantee or warranty about what is advertised above. Information provided by this website is for research purposes only and should not be considered as personalized financial advice. The Company is not affiliated with, nor does it receive compensation from, any specific security. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendation. Any investments recommended here should be taken into consideration only after consulting with your investment advisor and after reviewing the prospectus or financial statements of the company.

    Copyright © 2024 RoundTableThoughts.com. All Rights Reserved.

    Round Table Thoughts
    • Investing
    • Stock
    Round Table Thoughts
    • Economy
    • Editor’s Pick

    Read alsox

    Amazon increases average pay for warehouse...

    September 19, 2024

    Money worries push some shoppers to...

    November 25, 2023

    SEC Chair Gary Gensler will step...

    November 22, 2024
    Sign In

    Keep me signed in until I sign out

    Forgot your password?

    Password Recovery

    A new password will be emailed to you.

    Have received a new password? Login here