• Investing
  • Stock
Round Table Thoughts
  • Economy
  • Editor’s Pick
Home Editor's Pick McDonald’s preparing a 2025 ‘McValue’ offering
Editor's Pick

McDonald’s preparing a 2025 ‘McValue’ offering

by November 21, 2024
by November 21, 2024 0 comment
Share
0
FacebookTwitterPinterestWhatsapp

McDonald’s is preparing 2025 value offerings in a bid to hang onto customers who are fed up with high costs at restaurants.

The company is working on a new “McValue” approach for next year that involves keeping the $5 value meal offer it launched this summer on the menu for the first half of the year, along with introducing a “buy one add one” option for $1 more, CNBC has learned. The “buy one add one” offer includes a double cheeseburger; McChicken sandwich; 6 piece chicken nuggets and small fry; or breakfast options of a Sausage McMuffin, sausage biscuit or sausage burrito and a hash brown, according to a person familiar with the matter.

Local value offerings have been on menus across the country and in the app as of late, including 10 piece nuggets for $1, among other deals, as a part of the broader value strategy.

While operators are still voting on the 2025 value offerings, the initiative looks likely to pass, two people familiar with the matter said. McDonald’s declined to comment.

In its most recent quarter, McDonald’s reported earnings and revenue that topped expectations, but saw its same-store sales fall globally by 1.5%. Sales rose 0.3% in the U.S., slightly weaker than anticipated by analysts.

On the earnings call, executives said they were working to solidify a 2025 value platform to launch in the first quarter of the year.

“You need, at the foundation, to have a strong value proposition. And that’s been the focus for us in a number of our markets, either strengthening, adding to, adjusting our value programs so we have that good foundation,” CEO Chris Kempczinski said on a call with analysts.

“You need to then overlay on top of that food news that can excite the customer, and you have to have great marketing behind it. And when you do that with news and great marketing, you can get strong full margin check that goes along with some of those value programs,” he said.

But a recent outbreak of E. coli tied to McDonald’s slivered onions dented traffic in October, executives said, which will fall into the fourth-quarter earnings cycle.

The fast-food giant will invest more than $100 million to boost restaurant sales and speed up the recovery at affected franchisees, CNBC reported Friday.

Of that total, $65 million will be invested into supporting owners who have lost business, targeting those in the hardest-hit states. Approximately $35 million will be invested in traffic-driving programs, including marketing efforts, according to a memo to owners and employees viewed by CNBC. 

This post appeared first on NBC NEWS
You Might Also Like
  • The FAFSA form error that would have limited students’ financial aid is getting fixed
  • CrowdStrike losses may be biggest test yet of cybersecurity insurance risk warning from Warren Buffett
  • California empowers regulators to penalize oil companies for making too much money
  • U.S. payrolls increased by 150,000 in October, less than expected
Share
0
FacebookTwitterPinterestWhatsapp

previous post
Target stock falls 21% as big discounting effort falls short
next post
Starbucks Stock: Exploring Partnerships in China

You may also like

Boeing and Alaska Airlines point fingers at each other in...

March 15, 2024

Musk still needs ‘Twitter sitter,’ judges rule

May 17, 2023

Southwest Airlines and pilots’ union reach preliminary labor deal after...

December 21, 2023

Hyundai and Kia are recalling more than half a million...

March 25, 2023

Retailers scramble to move billions in cargo as East Coast...

September 30, 2024

American Eagle profit soars, but sales grow slower than expected

May 30, 2024

Why the ‘wealth transfer’ from boomers to their heirs won’t...

December 30, 2023

Malls are using new restaurants to draw consumers as shopping...

December 20, 2024

Tesla CEO Elon Musk loses bid to get $56 billion...

December 3, 2024

As tourists seek refunds for upcoming Maui trips, Airbnb offers...

August 17, 2023

    Stay updated with the latest news, exclusive offers, and special promotions. Sign up now and be the first to know! As a member, you'll receive curated content, insider tips, and invitations to exclusive events. Don't miss out on being part of something special.


    By opting in you agree to receive emails from us and our affiliates. Your information is secure and your privacy is protected.

    Recent Posts

    • Krispy Kreme stock plunges after doughnut chain pauses McDonald’s rollout, pulls outlook

      May 8, 2025
    • Don’t Buy Robinhood Stock… Until You See This Chart Setup

      May 8, 2025
    • UnitedHealthcare sued by shareholders over reaction to CEO’s killing

      May 8, 2025
    • The Unpredictable Stock Market: How to Make Sense of It

      May 8, 2025
    • AMD CEO calls China a ‘large opportunity’ and warns against strict U.S. chip controls

      May 7, 2025

    Popular Posts

    • 1

      Trump-era China sanctions ended by Biden may be...

      June 27, 2024 2,632 views
    • 2

      Walz’s honeymoon with China gets fresh scrutiny as...

      August 9, 2024 2,339 views
    • 3

      Biden appointee played key role in recruiting Chinese...

      June 25, 2024 2,320 views
    • 4

      Shein’s global ambitions leaves some cybersecurity experts fearful...

      July 10, 2024 2,302 views
    • 5

      Harris VP pick spent years promoting research facility...

      August 29, 2024 2,186 views

    Categories

    • Economy (7,009)
    • Editor's Pick (2,066)
    • Investing (538)
    • Stock (2,530)

    Popular Posts

    • 1

      Trump-era China sanctions ended by Biden may be revived under new House GOP bill

      June 27, 2024
    • 2

      Walz’s honeymoon with China gets fresh scrutiny as Harris camp blasts ‘lying’ critics

      August 9, 2024
    • 3

      Biden appointee played key role in recruiting Chinese businesses to Delaware: ‘Longtime friends’

      June 25, 2024
    • 4

      Shein’s global ambitions leaves some cybersecurity experts fearful of Chinese spy threats

      July 10, 2024
    • 5

      Harris VP pick spent years promoting research facility that collaborated with ‘Chinese military company’

      August 29, 2024

    Latest News

    • Krispy Kreme stock plunges after doughnut chain pauses McDonald’s rollout,...

      May 8, 2025
    • Don’t Buy Robinhood Stock… Until You See This Chart Setup

      May 8, 2025
    • UnitedHealthcare sued by shareholders over reaction to CEO’s killing

      May 8, 2025

    Categories

    • Economy (7,009)
    • Editor's Pick (2,066)
    • Investing (538)
    • Stock (2,530)

    Disclaimer: RoundTableThoughts.com, its managers, its employees, and assigns (collectively “The Company”) do not make any guarantee or warranty about what is advertised above. Information provided by this website is for research purposes only and should not be considered as personalized financial advice. The Company is not affiliated with, nor does it receive compensation from, any specific security. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendation. Any investments recommended here should be taken into consideration only after consulting with your investment advisor and after reviewing the prospectus or financial statements of the company.

    Copyright © 2024 RoundTableThoughts.com. All Rights Reserved.

    Round Table Thoughts
    • Investing
    • Stock
    Round Table Thoughts
    • Economy
    • Editor’s Pick

    Read alsox

    PepsiCo to buy tortilla chip maker...

    October 2, 2024

    U.S. payrolls increased by 150,000 in...

    November 6, 2023

    Warren Buffett’s Berkshire Hathaway sold nearly...

    August 5, 2024
    Sign In

    Keep me signed in until I sign out

    Forgot your password?

    Password Recovery

    A new password will be emailed to you.

    Have received a new password? Login here